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Marketo created the following infographic guide for brands that are looking to use Snapchat for the first time or for marketers who are currently seeking to use Snapchat more effectively. The app's core users are women coming in at a whopping 70%! In addition, the core audience is between 13-25 years old, so from a marketing point of view it can be challenging if you're potential clientele does not fall into those demographics but the upside for brands that do can be extremely beneficial to your marketing success.
Some of the Recommendations that you can use Snapchat marketing to increase sales include contests, new product sneak peaks, behind the scenes, coupons and many more. Bottom line is Snapchat is another social media platform that growing exponentially with a huge audience of people and if used correctly it can grow your companies audience immensely to boost sales.
Feel free to visit Social Media MasterPiece to learn more about social media marketing and which social networking platform will work best for what your company needs.
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